You can add a clickable link to a Snap using the link sticker, which appears as a chain icon in Snapchat's sticker menu

When you're editing a Snap before sending it, tap the sticker icon (the square smiley face) at the bottom of the screen. Scroll through the sticker options until you find the link sticker, which looks like a chain link. Tap it, paste or type the URL you want to add, and position the sticker anywhere on your Snap. The person who receives it will see a tappable link they can open in their browser or app.

The link sticker works on both photos and videos. You can resize it by pinching, rotate it by twisting two fingers, and move it anywhere on the Snap. When someone views your Snap and taps the link sticker, they'll be taken to that URL — whether it's a website, a YouTube video, a product page, or anything else with a web address.

Key Takeaways

  • The link sticker is found in Snapchat's sticker menu and appears as a chain icon you tap to add a URL.
  • You can only add links to Snaps you send to friends or post to your Story — not to messages without a Snap attached.
  • The link sticker works on both photos and videos, and you can resize and reposition it before sending.
  • Your friends will see a tappable link on the Snap itself, and tapping it opens the URL in their browser or the relevant app.

Step-by-step: adding a link to a Snap

Open Snapchat and take a photo or video, or select one from your camera roll. Once you're on the editing screen with your Snap visible, look at the bottom of the screen and tap the sticker icon — it's the square with a smiley face. This opens your sticker library.

Swipe left or right through the sticker categories until you see the link sticker. It looks like a chain link and is usually near the top of the sticker options. Tap it once. A text box will appear asking you to enter a URL. Type or paste the full web address (for example, https://www.example.com). Tap the checkmark or outside the text box to confirm.

The link sticker will now appear on your Snap. You can move it by dragging, resize it by pinching your fingers together or apart, and rotate it by twisting two fingers. Position it somewhere visible so your friends notice it. When you're happy with the placement, send the Snap or post it to your Story as usual.

What links work and what doesn't

Any URL with http:// or https:// at the beginning will work. This includes regular websites, YouTube links, TikTok videos, product pages, news articles, and shortened URLs from services like bit.ly. You can also add links to apps if the URL opens that app directly — for example, a Spotify song link or an Instagram profile link.

The link sticker does not work with plain text that isn't a URL. If you type something like "google.com" without the https://, Snapchat may not recognize it as a link. Always include the full protocol at the start. If you're copying a link from another app, make sure you're copying the actual URL and not just the page title.

Who can see and tap your link

If you send a Snap with a link sticker to a friend, only that friend can see and tap the link. If you post a Snap with a link to your Story, anyone who views your Story can tap it. The link sticker is visible to everyone who sees the Snap — there's no way to hide it or make it private to certain viewers.

When someone taps the link, they leave Snapchat and open the URL in their phone's default browser or the relevant app. Snapchat does not track whether they actually clicked the link or where they went after tapping it.

Troubleshooting: link sticker not appearing

If you don't see the link sticker in your sticker menu, make sure you're using the latest version of Snapchat. Open your phone's app store (Apple App Store or Google Play Store), search for Snapchat, and check whether an update is available. The link sticker is a standard feature, but older versions of the app may not have it.

If you've updated and still don't see it, try closing Snapchat completely and reopening it. Sometimes the sticker menu needs to refresh. If the sticker appears but won't let you enter a URL, check that you have an internet connection — Snapchat needs to be online to validate links.

You also cannot add a link sticker to a Snap you're sending as a direct message without attaching a photo or video first. The link sticker only works on Snaps themselves, not on text-only messages. If you want to share a link in a chat, you can paste it directly into the message box instead.

Alternatives if the link sticker isn't working for you

If the link sticker isn't available or you prefer another method, you can share a link in the chat conversation itself. Open a chat with a friend, tap the text input box, paste or type the URL, and send it. Your friend will see the link as a clickable message, though it won't be attached to a Snap.

You can also mention the link in text overlaid on your Snap using the text tool (the "T" icon), but this creates a static image of the URL rather than a clickable link. Viewers would have to type it in manually, which is less convenient than using the link sticker.

Frequently Asked Questions

Can I add multiple links to one Snap?

Yes. You can add as many link stickers as you want to a single Snap. Each one can point to a different URL. However, adding too many links can make your Snap cluttered and harder to read, so use them sparingly.

What happens if I add a link to a broken or invalid URL?

Snapchat will let you add the link sticker even if the URL doesn't work. When your friend taps it, they'll see an error message from their browser saying the page cannot be found. Always test the link before sending if you're unsure whether it's correct.

Can I edit or remove a link after I send a Snap?

No. Once you send a Snap, you cannot edit it or remove the link. If you need to change the URL, you'll have to take a new Snap with the corrected link. This is why it's worth double-checking the URL before you send.

Do my friends need to do anything special to open the link?

No. They simply tap the link sticker on the Snap, and it opens automatically in their browser or the relevant app. There's no extra step or permission required on their end.