What a VSCO link is and why you need one

A VSCO link is a shareable URL that points directly to your VSCO profile. Instead of telling someone to search for your username in the VSCO app, you send them a single link — something like vsco.co/yourname — and they land on your profile instantly. It works whether they have the VSCO app installed or not.

For creators and small businesses, a VSCO link is useful because it's cleaner than typing out instructions, it works across platforms (Instagram bio, TikTok, email, websites), and it drives traffic to a curated feed you control. VSCO links don't expire and don't require the person clicking to have an account, though they'll see a prompt to download the app or sign in if they want to follow you.

The link is generated automatically when you create a VSCO account — you don't have to do anything special to "get" one. What you do need to do is find it and copy it so you can share it.

Key Takeaways

  • Every VSCO account comes with a shareable link in the format vsco.co/yourname, which you can find in your profile settings.
  • You must have a VSCO account to generate a link; sign up for free on the VSCO app or website using an email address or social media account.
  • Your VSCO link works the same way whether someone clicks it on mobile, desktop, or from any platform — they see your profile without needing to install the app.
  • You can customize your profile photo, bio, and which collections are visible before sharing your link, so people see what you want them to see.

Create a VSCO account if you don't have one

Open the VSCO app (available on iOS and Android) or go to vsco.co in a web browser. Tap or click the sign-up option. You'll be asked to create an account using an email address, or you can sign up through Google, Apple, or Instagram — whichever is fastest for you.

Enter a username when prompted. This username becomes part of your VSCO link, so choose something you're comfortable sharing publicly. You can change it later, but doing so changes your link too, which breaks any links you've already shared. After you confirm your email (if you signed up with one), your account is live and your link is ready to copy.

Find and copy your VSCO link

On the VSCO app, tap your profile icon at the bottom right of the screen. At the top of your profile, you'll see your username. Tap the three-dot menu icon (or the settings icon, depending on your app version) and look for an option that says "Share Profile" or "Copy Link." Tap it, and your link is copied to your clipboard.

On the web version, log in to your account, click your profile icon in the top right, and select "Share Profile" from the dropdown menu. A window will pop up with your link — click the copy icon next to it. Your link is now ready to paste anywhere: your Instagram bio, a TikTok link in bio tool, your website, an email signature, or a text message.

If you can't find the share option, make sure you're logged into your own account and viewing your own profile, not someone else's. The share button only appears on your profile when you're signed in as that user.

Customize your profile before sharing the link

Before you send your VSCO link to anyone, spend a moment on your profile settings. Add a profile photo (tap the blank circle at the top of your profile), write a bio that tells people what they'll see, and make sure the collections you want visible are public. Collections are folders of your photos — you can keep some private and make others visible to anyone who visits your link.

On the app, tap your profile, then tap "Edit Profile" to change your photo and bio. Scroll down to see your collections and check which ones are set to public. On the web, click your profile icon, select "Settings," and make the same changes. These edits take effect immediately, so anyone who clicks your link after you make them will see the updated version.

Share your VSCO link across platforms

Paste your VSCO link anywhere you want people to find your profile. On Instagram, add it to your bio by going to Settings > Edit Profile and pasting it into the "Website" field. On TikTok, go to Settings > Edit Profile and paste it into the "Bio Link" field. On Twitter or X, add it to your profile bio or pin it in a tweet. You can also email it, text it, or embed it on your own website.

The link works the same way everywhere. When someone clicks it, they land on your VSCO profile in a browser or the app (if they have it installed). They can follow you, like your photos, and save collections without needing to create an account themselves, though they'll see a prompt to sign up if they want to interact further.

What to do if your link isn't working

If someone tells you your VSCO link isn't working, first check that you copied it correctly — it should start with vsco.co/ and end with your username, with no extra spaces or characters. Paste it into a fresh browser tab and try it yourself. If it works for you but not for them, ask them to clear their browser cache or try a different browser.

If the link doesn't work for anyone, including you, make sure your account is still active. Log into VSCO and check that your profile is public (not private). If your account was deleted or suspended, your link will return a 404 error. If you recently changed your username, your old link is dead — you'll need to share the new one instead.

Frequently Asked Questions

Can I change my VSCO link to something different?

Your VSCO link is based on your username, so you can change it by changing your username. Go to Settings > Edit Profile and update your username. Keep in mind that any links you shared before the change will stop working, so you'll need to share your new link with people and update it anywhere you've posted it publicly.

Do people need a VSCO account to view my profile through the link?

No. Anyone can click your VSCO link and see your public profile and collections without signing up. They'll see a prompt to download the app or create an account if they want to follow you or interact, but viewing is free and doesn't require an account.

What's the difference between a VSCO link and a VSCO profile?

Your VSCO profile is your account and all your photos, collections, and settings. Your VSCO link is the shareable URL that takes people to that profile. The link is just a way to direct traffic to your profile — they're the same thing from the viewer's perspective.

Can I make my VSCO profile private so only certain people can see it?

VSCO doesn't offer a true private account option like Instagram does. Your profile is either public (anyone with the link can see it) or you can make individual collections private. If you want to limit who sees your work, keep sensitive collections private and only share the link with people you trust.

Will my VSCO link work on mobile and desktop?

Yes. Your VSCO link works the same way on phones, tablets, and computers. When someone clicks it on mobile, they'll see your profile optimized for their phone screen. On desktop, they'll see the web version. The content and link itself don't change.