You can build a working website at no cost using free website builders, but the trade-off is limited customization and the builder's branding on your site
Free website builders like Wix, Weebly, Google Sites, and Carrd let you create a live website without paying for hosting or a domain name. They provide templates, drag-and-drop editors, and basic tools to add text, images, and contact forms. The catch: free plans come with the builder's ads or branding on your pages, limited storage space, and fewer design options than paid plans. If you need a simple site — a portfolio, small business landing page, or resume — a free builder works. If you need something more complex or want to remove the builder's branding, you'll eventually hit a paywall.
Most free builders let you publish a working site in a few hours without any technical knowledge. You choose a template, drag elements around, add your content, and click publish. Your site lives on the builder's servers, so you don't have to manage hosting yourself. This simplicity is the main reason people choose free builders over other options.
Key Takeaways
- Free website builders like Wix, Weebly, Google Sites, and Carrd require no coding and let you publish a live site in hours, but they display the builder's branding unless you pay.
- Free plans typically include 1 to 5 GB of storage, one free subdomain (like yourname.wix.com), and basic templates, but no custom domain name or email address.
- If you want a custom domain (yourname.com), you'll need to pay for it separately, usually $10 to $15 per year, and upgrade your plan to connect it.
- WordPress.com, Blogger, and Wix all offer free tiers, but each has different limits on what you can do without paying — compare them based on what your site actually needs.
- Building on a free platform means your site lives on someone else's server; if the builder shuts down or deletes your account, your site disappears.
The most popular free website builders and what each one does
Wix offers a free plan with Wix branding at the bottom of every page, 500 MB of storage, and a subdomain address (yourname.wix.com). You can add basic pages, images, and a contact form. To remove Wix branding, connect a custom domain, or get more storage, you need a paid plan starting around $14 per month. Wix is good for portfolios and small business sites because the templates look polished and the editor is intuitive.
Weebly works similarly: free plan with Weebly branding, 500 MB storage, and a subdomain. The editor is simpler than Wix's, which can be an advantage if you want fewer options. Weebly is owned by Square, so if you sell anything, the integration with Square's payment tools is straightforward. Paid plans start around $6 per month.
Google Sites is the simplest option and has no branding. You get unlimited storage and a free subdomain (sites.google.com/site/yourname). The templates are basic and the design options are limited, but if you need a quick informational site or internal team page, Google Sites is fast. You can connect a custom domain, but you'll need to buy it elsewhere and pay Google to connect it.
Carrd specializes in one-page sites. The free plan includes one site, a Carrd subdomain, and basic customization. It's designed for landing pages, resumes, or portfolios that fit on a single scrolling page. Paid plans ($19 per year) let you build multiple sites and remove Carrd branding.
WordPress.com offers a free plan with WordPress.com branding, 3 GB of storage, and a subdomain. WordPress is more powerful than the others — you can install plugins and themes — but the free plan is limited. You can't upload custom plugins or themes, and you can't monetize with ads. Paid plans start around $4 per month.
Blogger is Google's blogging platform and is completely free with no ads on your site. You get unlimited storage and can connect a custom domain for free. Blogger is best for blogs or content-heavy sites; it's less flexible for portfolio or business sites, but the price is hard to beat.
What you can and cannot do on a free plan
Free plans let you build pages, add images and text, embed videos, and create contact forms. Most builders include basic SEO tools so search engines can find your site. You can usually add a simple online store or booking system, though with limits on the number of products or appointments. You can also customize colors and fonts to match your brand, though the options are narrower than on paid plans.
What you cannot do: remove the builder's branding or ads without paying, use a custom domain name (yourname.com) without upgrading, add custom code or plugins, or export your site to move it elsewhere. Storage is limited — usually 500 MB to 5 GB — which is enough for a small site with text and images but not for video-heavy content. Email hosting is not included on most free plans, so you cannot create a professional email address like hello@yourname.com. Bandwidth is also capped on some free plans, meaning if your site gets a lot of visitors, you may hit a limit and have to pay.
If your site grows and you need these features, you'll have to upgrade to a paid plan. The cost varies: Wix and Weebly charge $6 to $30 per month depending on features, WordPress.com charges $4 to $25 per month, and Carrd charges $19 to $99 per year. A custom domain costs $10 to $15 per year on top of your plan.
How to choose between free builders based on what you need
If you want the simplest, fastest option with no learning curve, use Google Sites. You can build a three-page site in 30 minutes. If you want templates that look professional and don't mind spending time customizing, use Wix or Weebly. If you're building a portfolio or resume site, Carrd is the fastest because it forces you to think in one page. If you're starting a blog, Blogger is free and has no limits.
If you think you might want to sell products or services later, start with WordPress.com or Wix because both have built-in store tools, even on free plans. If you want to avoid any builder branding, Google Sites and Blogger are your only free options. If you want the most flexibility and don't mind learning, WordPress.com is the most powerful free platform, though you'll hit limits quickly.
The real question is: how long do you plan to keep this site free? If it's temporary or experimental, any builder works. If you plan to use it for your business or portfolio long-term, starting on a free plan means you'll eventually pay to remove branding or upgrade features. The total cost of ownership — domain name plus plan — usually runs $100 to $300 per year once you upgrade.
The hidden costs and risks of free website builders
Free builders make money by showing ads on your site or by charging you to remove them. Wix and Weebly put their branding in the footer; WordPress.com may show ads depending on your plan. This branding takes up space and looks unprofessional on a business site. Removing it requires a paid plan. On some builders, the branding is subtle; on others, it's prominent enough that visitors will notice.
Storage limits matter if your site grows. A free plan with 500 MB sounds like enough, but a few high-resolution images and a video can fill it quickly. You'll then have to delete content or pay to upgrade. Bandwidth — the amount of data visitors can download from your site — is also limited on some free plans. If your site gets popular, you might hit the limit and have to pay. Google Sites and Blogger have more generous limits because they're backed by Google's infrastructure.
The biggest risk is that your site depends entirely on the builder staying in business and keeping your account active. If the builder shuts down, changes its terms, or deletes your account for any reason, your site disappears. You cannot download your site and move it to another builder easily because most free plans don't let you export your content. This is less of a risk with Google and WordPress, which are large companies, but it's still a risk with smaller builders like Carrd.
Step-by-step: Building your first free website
Step 1: Choose a builder. Pick one from the list above based on what you need. If you're unsure, start with Google Sites or Wix because both are fast and intuitive.
Step 2: Sign up. Go to the builder's website and create an account using your email. You'll be asked to choose a subdomain name (like yourname.wix.com). Pick something short and related to your name or business.
Step 3: Choose a template. Most builders show you a gallery of templates. Pick one that matches the style you want. You can change it later, though switching templates sometimes requires rebuilding your pages.
Step 4: Add pages. Create pages for Home, About, Services or Portfolio, and Contact. Keep it simple at first — you can add more later. Most builders let you drag pages around to reorder them in the navigation menu.
Step 5: Add content. Click into each page and add text, images, and other elements. Use the drag-and-drop editor to position things. Write clear, short text; avoid walls of text because people scan websites rather than reading every word.
Step 6: Add a contact form. Most builders have a contact form widget. Drag it onto a Contact page and set it up so messages come to your email. Test it by sending yourself a message to make sure it works.
Step 7: Publish. Click the Publish button. Your site is now live at yourname.wix.com (or whatever subdomain you chose). Share the link with people and test it on your phone to make sure it looks right.
When to upgrade from free to paid, and what to expect
Upgrade when you need a custom domain name (yourname.com instead of yourname.wix.com), want to remove the builder's branding, need more storage, or want to add features like email hosting or an online store. Most builders offer a free trial of paid plans, usually 7 to 14 days, so you can test before committing. Some also offer discounts for the first year to encourage you to upgrade.
When you upgrade, expect to pay $6 to $30 per month depending on the builder and the plan level. Entry-level paid plans usually include a custom domain, remove branding, and add 50 to 100 GB of storage. Mid-tier plans add email hosting, advanced analytics, and more integrations with other tools. Top-tier plans add things like priority support and advanced e-commerce tools for selling products.
Before upgrading, calculate the total cost: domain name ($10 to $15 per year) plus plan ($6 to $30 per month). That's $72 to $375 per year. If you're building a site for a business, this is usually worth it because a professional domain and no branding look more credible. If you're building a personal project, you might decide to stay free and accept the branding.
Frequently Asked Questions
Can I move my free website to a different builder later?
It depends on the builder. Google Sites and WordPress.com let you export your content, though the process is manual and you'll lose some formatting. Wix and Weebly do not make it easy to export. If you think you might switch later, start with Google Sites or WordPress.com. Once you've built a site on Wix, you're somewhat locked in.
Do I need to know how to code to build a free website?
No. All the builders mentioned here use drag-and-drop editors and require no coding. If you want to add custom code later, WordPress.com and some paid plans allow it, but it's not necessary to start.
Can I use a free website builder for a business?
Yes, but with limits. A free plan works for a simple business site with a few pages and a contact form. If you need email hosting, an online store, or professional branding, you'll need to upgrade to a paid plan. Most small businesses spend $100 to $300 per year on a website builder.
What if I want to sell products on my free website?
Wix, Weebly, and WordPress.com all have free store tools, but they're limited. You can usually add 5 to 10 products before you need to upgrade. If you plan to sell more than a handful of items, budget for a paid plan starting around $15 to $25 per month.
Is a free website builder safe and secure?
Yes. Free builders use HTTPS encryption and handle security for you. You don't have to worry about installing security updates or managing servers. The trade-off is that you have less control over your site's security settings.