Oura Ring subscription pricing

The Oura Ring itself costs $299 to $399 depending on the model and finish you choose. The subscription is separate: $5.99 per month or $59.99 per year. You must pay the subscription to use the ring's health tracking features — the ring alone, without a paid subscription, shows only basic information like battery level and time.

Oura offers a free trial period when you first set up the ring. The length of the trial depends on when you buy: new ring purchases sometimes include 30 days free, while older promotions offered longer periods. Check the product page or your order confirmation to see what trial length applies to your purchase.

If you cancel the subscription, the ring stops syncing data to the app and stops recording new health metrics. Any data already recorded stays on the ring's local storage, but you cannot view it in the app or see new readings until you resubscribe.

Key Takeaways

  • The monthly subscription costs $5.99 per month or $59.99 per year, paid separately from the ring hardware itself.
  • Without an active subscription, the ring displays only battery and time — all health tracking features require the paid plan.
  • New ring purchases include a free trial period, usually 30 days, though the exact length varies by promotion and purchase date.
  • Canceling the subscription stops new data collection and app syncing, though data already on the ring remains stored locally.

What the subscription includes

The Oura subscription gives you access to the mobile app where all your health data appears: sleep tracking, heart rate, activity, body temperature, and recovery scores. The app shows trends over time, daily readiness scores, and detailed breakdowns of each night's sleep. Without the subscription, none of this data is visible in the app, even if the ring collected it.

Oura periodically adds new metrics and features to the app. Recent additions have included menstrual cycle tracking and stress monitoring. These features roll out to all active subscribers at no extra cost — there is no premium tier within the subscription itself.

Ring hardware costs separate from subscription

The Oura Ring Gen3 (the current model) costs $299 for the standard finish or $399 for the brushed finish. The older Gen2 model is no longer sold new by Oura, though you may find it used. If you buy a used ring, you still need to pay the $5.99 monthly subscription to use it.

Oura occasionally runs sales on the hardware itself, particularly during holiday periods. These discounts apply to the ring purchase only, not the subscription cost. The subscription price has remained $5.99 monthly and $59.99 yearly since Oura introduced the paid model in 2021.

How to pay and manage your subscription

You set up the subscription through the Oura app after you receive and activate your ring. Payment methods include credit cards, debit cards, and Apple Pay or Google Pay if you use the mobile app. Oura bills monthly or yearly depending on which plan you choose at signup.

You can cancel the subscription anytime through the app's account settings. Cancellation takes effect at the end of your current billing period — if you pay monthly and cancel on the 15th, you keep access until the end of that month. If you pay yearly and cancel, you do not receive a refund for the remaining months.

Comparing Oura to other fitness trackers

Most fitness trackers and smartwatches do not charge a separate subscription. Devices like the Garmin Forerunner, Apple Watch, and Fitbit include health tracking in the base price. Some offer optional premium tiers (Fitbit Premium is $9.99 monthly), but basic tracking is free.

Oura's model is unusual because the subscription is mandatory to use the ring at all. If you want sleep tracking and recovery metrics without paying a subscription, a Garmin watch or Fitbit will track those metrics for free. The trade-off is that the Oura Ring is smaller and less visible than a watch, which some people prefer for daily wear.

What happens if you stop paying

If your subscription lapses because payment fails or you cancel, the ring stops sending data to the app immediately. The ring itself continues to record basic information locally, but you cannot see any of it in the app. Restarting the subscription restores access to the app and any data the ring collected while offline.

Oura does not delete your historical data if you pause the subscription. If you resubscribe weeks or months later, your old sleep and activity records are still there. However, you will have a gap in your data for the period when the subscription was inactive.

Free trial details and what to expect

When you activate a new Oura Ring, the app prompts you to start a free trial. The trial period is usually 30 days, though some promotions or regional offers may differ. During the trial, you have full access to all subscription features at no charge.

Before the trial ends, Oura sends a reminder notification. If you do nothing, the subscription automatically converts to a paid plan on the first billing date. You can cancel before that date if you decide the ring is not for you, and you will not be charged.

Frequently Asked Questions

Can I use the Oura Ring without paying for a subscription?

No. The ring requires an active subscription to display any health data in the app. Without a subscription, the ring shows only the time and battery level. You can still wear it, but you cannot see sleep, activity, or recovery information.

Does the yearly subscription save money compared to monthly?

Yes. The yearly plan costs $59.99 per year, which is about $5 per month. The monthly plan costs $5.99 per month, or about $72 per year if paid monthly for 12 months. Paying yearly saves roughly $12 annually.

What if I buy a used Oura Ring?

A used ring works the same way as a new one — you still need to pay the $5.99 monthly subscription to use it. The previous owner's data does not transfer to your account. You set up the ring as if it were new and start a fresh free trial period.

Can I pause my subscription instead of canceling?

Oura does not offer a pause feature. You can cancel and resubscribe later, and your historical data will still be there when you return. However, you will not collect new data during the time the subscription is inactive.

Is there a discount if I buy multiple Oura Rings?

Oura does not offer multi-ring discounts on the hardware or subscription. Each ring requires its own subscription if you want to track data from both. You can manage multiple rings through one app account.